Podcasting = Personal On Demand casting
Since the term podcasting isn’t likely to go away here’s a try at construction what the acronym would stand for.
A Personal On Demand media subscription/casting system.
Wired 12.10: The Long Tail
The average Barnes & Noble carries 130,000 titles. Yet more than half of Amazon’s book sales come from outside its top 130,000 titles. Consider the implication: If the Amazon statistics are any guide, the market for books that are not even sold in the average bookstore is larger than the market for those that are
The needs disconnect
A simple observation i made some weeks ago in a meeting with some pretty oldschool “business people” (people that aren’t people anymore, but have turned into “business people”)…
Customer needs versus the corporations’ needs:
Corporations today spend 80% of their time/attention obsessed with their own needs (grow revenue, competitors, customerservice optimization, corporate strategies, shareholder value, etc.) and 20% on the actual needs of their customers (share my pictures, online access, easy travel from a to b, healthy food, etc).
What would happen if they instead spend 80% of their time on solving their customers needs?
Wouldn’t it all just flow along anyway since the company would be highly competitive with all the customer centered insight and meaningful conversations.
Especially since the corporation in the process might realize who it’s customers really is…
Wouldn’t corporate politics be easier if everyone continuosly spend 80% of their attention on the real goals?
This would off course require that corporations got away with the thought that they’re in control of their own destiny and can “manage” it…
7 simple profound words:
Our customers know more than we do!
evhead: Next?
“Next” seems to be a popular theme…