The Need for More Drag and Drop
The Need for More Drag and Drop
“One CMO said venture capitalists are reluctant to invest in products that don’t reflect their investment’s “added value.” In other words, “If it works too easily, where’s all that engineering I’m paying for?” Another retold this scenario: As a sales engineer walks out the door one day, he turns around and says to the engineering staff, “Don’t make it too easy, or I’ll be out of a job.”
Yes, you heard it from the horse’s mouth: We can’t make things easier, because our investors and sales people don’t like it that way! These market vagaries conspire to constrain growth in technology innovation and ultimately the entire economy.”
Amen!